Marketing Operations & Events Coordinator

Mansfield, OH
Full Time
Entry Level
OVERVIEW: IDEAL Electric offers the chance to work inside a rare kind of American manufacturing company: family-owned, still growing, and still building in Mansfield, Ohio. Founded in 1903, the company serves customers around the world in high-stakes industries. As the last manufacturer of its kind in the U.S., IDEAL has a distinctive story to tell about Ohio manufacturing and why it still matters where critical infrastructure is built. The Marketing Operations & Events Coordinator is an on-site role that helps tell that story. This person is responsible for coordinating campaigns, events, collateral, digital channels, customer visits, and internal presentations, while keeping reporting current and useful.

This is a hands-on role for someone who is organized, proactive, and detail-oriented. It also requires the instincts and experience to spot marketing opportunities worth communicating. The role works closely with company leadership, internal stakeholders, and outside creative partners to ensure the right work gets done well and on time.


IDEAL ELECTRIC CONFORMANCE STATEMENT
In the performance of their respective tasks and duties, all employees are expected to conform to the following:
  • Represent the company with respect by conducting business in a professional and ethical manner
  • Interact professionally and respectfully with customers, suppliers, and other employees 
  • Complete assigned work in compliance with policies and procedures, and within deadlines, with or without direct supervision; when required, record and maintain accurate records pertaining to work performed  
  • Apply job knowledge and safety and quality training in all aspects of work
  • Closely adhere to safety and security standards and procedures
  • Work effectively as a team contributor and, work independently while understanding the necessity for communicating and coordinating work efforts with other employees and organizations
  • Provide world-class customer service and customer-facing skills
  • "This position requires access to, or development of, technology or technical data that is subject to U.S. export control laws, including the International Traffic in Arms Regulations (ITAR) and Export Administration Regulations (EAR). The successful candidate must be a "U.S. Person" as defined by the ITAR (22 C.F.R. § 120.62) or be able to obtain the appropriate U.S. government authorization (export license) to access such technology or technical data. U.S. Person status is required for this position."
"U.S. Person definition: A U.S. Person includes a citizen of the United States, a permanent resident alien (Green Card holder), a refugee, or a person granted asylum”

ESSENTIAL FUNCTIONS & RESPONSIBILITIES:
Marketing execution and production
  • Manage day-to-day marketing execution, including email deployment, social scheduling, website updates, and other production work
  • Stay closely connected to activity in the factory and the field, in collaboration with Production and Sales, to identify story opportunities, product and service highlights, company milestones, and other developments worth capturing and communicating
  • Stay in close contact with Sales to understand priorities and help ensure marketing support is timely, relevant, and useful
  • Order, maintain, and distribute collateral and related marketing materials, including brochures, postcards, business cards, product sheets, and similar items
  • Provide writing support and make template-based updates to existing materials

Trade shows, events, and company presentations
  • Manage trade show execution from pre- to post-event, including registrations, booth setup and assets, shipping, deadlines, collateral, and swag
  • Help ensure IDEAL’s event presence is well prepared by spotting gaps in materials, messaging, imagery, or other event support needs ahead of time
  • Assemble and finalize slide decks for monthly company meetings, town hall meetings, and similar internal presentations and events
  • Coordinate sponsorships, community involvement, and related follow-through

Marketing operations, reporting, and organization
  • Track and report on marketing activity, including Google Analytics, email performance, social performance, and other basic activity summaries
  • Help interpret performance trends and flag areas where messaging, timing, content, or channel execution may need adjustment
  • Help maintain orderly marketing processes and project follow-through in the company’s digital work management system
  • Help improve the organization of marketing files and shared folders so materials are current, usable, and easy to find
  • Coordinate regular customer survey setup and execution
  • Assess and help implement new tools that streamline marketing operations, including practical uses of AI and automation

On-site messaging and customer experience
  • Manage internal digital signage content, working with stakeholders to keep messages current and relevant for employees and visitors
  • Help ensure tours, customer visits, visitor registration, and on-site experiences are optimized from a marketing and customer experience standpoint
  • Identify gaps or opportunities in the visitor experience and help drive updates to signage, materials, messaging, or presentation readiness


Coordination responsibilities
  • Coordinate with freelance designers and other outside creative partners by drafting clear project briefs, gathering inputs, and helping ensure work is well scoped, on brand, and delivered on time
  • Coordinate with printers, photographers, videographers, and other vendors
  • Support PR and communications opportunities on a coordination basis, serving as a professional company contact and helping facilitate opportunities
  • Coordinate with IT and Facilities to support conference rooms, digital signage, monitors, AV, and the spaces used for meetings by visitors and employees.
  • Coordinate with Quality and Compliance stakeholders to ensure facility signage is identified, created, updated, and installed
  • Coordinate internal event logistics, such as hotels, catering, welcome materials, tote bags, and other details for select team summits or visitor programs

DESIRED QUALIFICATIONS & COMPETENCIES
  • Experience in a digital marketing or event marketing role with significant coordination responsibilities
  • Experience working in deadline-driven environments with many moving pieces
  • Sharp marketing sense to spot good stories, content opportunities, gaps in support, and moments worth sharing
  • Ability to track marketing activity, pull useful reporting, and spot trends, gaps, or areas that need attention
  • Experience using marketing and project management systems
  • Experience supporting internal stakeholders and outside vendors
  • Strong project management and follow-through
  • Strong organization and attention to detail
  • Sound judgment, responsiveness, and professionalism
  • Clear written and verbal communication skills

Candidate Profile
  • Organized, proactive, and detail-oriented
  • Calm under pressure and able to adjust priorities when needs change
  • Comfortable working across teams and keeping others on track
  • Comfortable being on site and paying attention to what is happening in the factory
  • Process-minded and able to tighten workflows so things do not slip


WORKING CONDITIONS AND WORK HOURS
  • Daily minimum of 8 hours.  Weekly 40-hour minimum.
  • Must be willing to work flexible hours, overtime, occasional weekends, nights, and holidays.
  • This position generally operates in a professional office environment and may occasionally be required to move about the production areas of the facility.
  • This role routinely uses standard office equipment such as phones, computers, copiers/printers.


PHYSICAL REQUIREMENTS
While performing the duties of this job, the employee:
  • is regularly required to talk, hear, read, and write/type
  • is frequently required to stand, sit, and walk throughout all areas of the facility
  • is occasionally required to climb, and/or balance
  • must occasionally lift and/or move up to 30 pounds unrestricted
  • must be able to exhibit specific vision abilities required by this job which include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.

** ADDITIONAL JOB-SPECIFIC REQUIREMENTS
Although rare, occasional travel may be necessary in this position.  In such cases, the employee may be required to:
  • obtain and maintain a valid passport and US-issued driver's license
  • maintain a driving record that is acceptable for coverage under the company's insurance plan


DISCLOSURES
Ideal Electric is proud to be an Equal Opportunity/Affirmative Action employer. Qualified applicants will receive consideration for employment without regard to race, sex, disability, veteran, or other protected status.  Ideal Electric is a drug-free workplace.  This position description is not designed to cover or contain a comprehensive listing of the activities, duties, or responsibilities required for the position. Management reserves the right to assign, reassign, or change duties, responsibilities, and activities at any time with or without notice.
 
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